About the Member Choice Award

Member Choice is simple. It allows our members to support local community projects by voting with the points earned through their in-store purchases. Each year, three cycles of this funding take place.

Members are asked to vote for one of six shortlisted good cause groups (choice from three in English stores).

£5,000 is awarded to the group that accumulates the most votes. £1,000 is awarded to each of the runner up groups from the shortlist.

In Scotland, the winners of the £5,000 award also pitch their project at our regional Annual General Meeting for a chance to receive an extra £5,000.

FAQs

Groups can apply throughout the year via our application form:

Click to apply

£5,000 or £1,000 are allocated to the shortlisted good cause groups based on the member votes received. Each time you shop and swipe your membership card you accumulate votes. Your accumulated votes can then be allocated to the good cause of your choice for that voting period.

The three voting cycles per year run as follows:
  • December – March
  • April – July
  • August – November